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ReviewSec: A Tool for Online Review Analysis

Abstract: 

Online review plays an important role when people
are making decisions to purchase a product/service. It is shown
that the sellers can benefit from boosting the reviews of their
products/services, or downgrading the reviews of their competitors.
Dishonest behavior on reviews can seriously affect both buyers
and sellers. In this work, we propose an algorithm that contains
a two-step analysis to detect whether a product’s reviews have
been manipulated. The first step is called consistency analysis,
which detects the variation in rating values. In the second step,
we introduce a novel angle to detect dishonest reviews, called
Equal Rating Opportunity (ERO) principle. We propose the ERO
analysis using the ANOVA method. Furthermore, we develop a
web-based system, referred to as ReviewSec, to conduct realtime
on-demand review manipulation detection. The ReviewSec
system includes three modules: 1) crawler, which download
reviews data from e-commerce website; 2) detector, consisting
of the consistency analysis and ERO analysis; and 3) web-based
interface. We believe that with the assistance of the ReviewSec
system, online shoppers can understand product reviews in a
better way and thereby reduce the risk of being misled by
untruthful reviews.

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3 users have voted: Yongbo Zeng, Yihai Zhu, Zoltan Safar

Paper Details

Authors:
Submitted On:
23 February 2016 - 1:43pm
Short Link:
Type:
Research Manuscript

Document Files

yongbo-stcsn-final.pdf

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Keywords

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[1] , "ReviewSec: A Tool for Online Review Analysis", IEEE SigPort, 2015. [Online]. Available: http://sigport.org/136. Accessed: Nov. 24, 2017.
@article{136-15,
url = {http://sigport.org/136},
author = { },
publisher = {IEEE SigPort},
title = {ReviewSec: A Tool for Online Review Analysis},
year = {2015} }
TY - EJOUR
T1 - ReviewSec: A Tool for Online Review Analysis
AU -
PY - 2015
PB - IEEE SigPort
UR - http://sigport.org/136
ER -
. (2015). ReviewSec: A Tool for Online Review Analysis. IEEE SigPort. http://sigport.org/136
, 2015. ReviewSec: A Tool for Online Review Analysis. Available at: http://sigport.org/136.
. (2015). "ReviewSec: A Tool for Online Review Analysis." Web.
1. . ReviewSec: A Tool for Online Review Analysis [Internet]. IEEE SigPort; 2015. Available from : http://sigport.org/136